Just when you thought Valentines Day gifts couldn’t get any more extravagant! Award winning appliance manufacturers (and cool design kings) Smeg released a very special FAB28 red velvet refrigerator (it looks so good it could almost taste as good as Red Velvet cake, seriously!
Anyway, its not all about a fancy fridge on V-Day, Smeg is also teaming up with Bentalls in Kingston-upon-Thames for a week of non-stop fun. From 7th to 14th February, Smeg will showcase their brand new, very special FAB28 red velvet refrigerator, which will be exclusively revealed to Bentalls’ customers and the UK for the very first time. To celebrate, Smeg has devised an exciting competition where one lucky person can win their own red velvet fridge and send a message of love, or even a marriage proposal, to the special people in their life thanks to a clever and innovative built-in fridge cam.
During the event, customers will be invited to use the fridge cam and pose for a photograph alongside their own personal love heart message which they need to tweet with the hashtag #lovesmegfridge and #velvetvalentine to be in with a chance to win. Also don’t forget to look out for the SMEG500R, a limited edition, Fiat-styled refrigerator, which is also debuting for the very first time.
Smeg’s brand manager John Davies says: “We’re delighted to be supporting the Bentalls store in Kingston upon Thames and are excited to show how Smeg always work hard to push the boundaries with experiential activity that engages with our customers. The latest special addition to the Smeg family, the FAB28 red velvet refrigerator is symbolic of our iconic style and with its curved edges, 50s style lettering and soft, matt texture we’re sure this will be a hit!”
But I haven’t got time for a competition, but I do have time for a new fridge! Tell me more!
With a capacity of 256 litres featuring an ice compartment with a frozen food capacity of 26 litres, the FAB28 red velvet model comes with Smeg’s automatic defrost technology as well as three adjustable glass shelves, one fruit and vegetable container and a chrome wine rack. This fridge has an A++ energy efficiency rating and a 40dB sound level which is far lower than normal conversation levels at 59dB, making it perfect for open-plan living. Priced from £1,275, the dimensions of the Smeg FAB28 measure 60cmW by 69.2cmD by 151cmH and this model is also available in 12 striking colours.