Rural Africa populates London’s health and beauty counters @adunaworld #health #superfruit

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At last weeks Spirit of Summer event at Olympia, Snoochie Boochies were intrigued by one particularly colourful stall. Bringing a little bit of Africa to London was the Aduna team. Armed with smiles on their faces and a cheerful want to help and educate, they were here to promote the African ‘super fruit’ Baobab.

This innocent pod like powdery fruit has risen from relative obscurity to become the best selling supplement across top London health food stores. The Baobab is a raw wholefood with supposedly one of the highest antioxidant capacities of any fruit in the world! Pretty impressive huh?

But what does that all mean? 

Screen Shot 2013-05-21 at 12.16.10Well, for centuries the women of Africa have turned to the baobab tree as a source of natural wellbeing, benefiting skin, hair and general health. Baobab is an excellent source of vitamin C, calcium, potassium, thiamin and a good source of vitamin B6. These nutrients help support energy, metabolism, the immune system, and promotes the skins good health. Its also almost fifty percent fibre, and contains over twice the antioxidants per gram of goji berries and more than blueberries and pomegranates combined!


So what does it look like? 

Screen Shot 2013-05-21 at 12.15.50Baobab dries naturally on its tree branch, it’s harvested, then the seeds get removed and sieved into a powder which is what we end up purchasing. When we buy the product here in the UK, its available as a loose powder which is ideal for adding to smoothies or juices, or using as an alternative to sugar for sweetening yogurt, muesli or cereal; and if you’re on the go, there are also capsules available to make it as easy as possible to get this natural goodness!

Where can I get some?! 

Aduna’s Baobab Fruit Pulp Power is available in the following stores: Planet Organic, Wholefoods Market, John Bell & Croyden, As Nature Intended, The NutriCentre and Revital Stores. You can also purchase the products online here.

How much does it cost? 

-Aduna Baobab Fruit Pulp Powder 170g (loose) RRP from £17.99

-Aduna Baobab Fruit Pult Powder 30 x 4.5g stick packs RRP from £24.99

-Aduna Fruit Pulp Capsules 90 x 500mg RRP from £22.99

So there you go, it looks like its time to get healthy with a little bit of help from our African friends! If you’ve tried this product, leave us a comment on how you found it we’d love to know!!

Happy Health Shopping!


Beautiful textile designs that make amazing home furnishings! @nicolephillipse #homeware #buybritish

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Last week the Snoochie Boochies team headed over to the Spirit of Summer exhibition at Olympia to find out what would be on offer to make you and your home fabulous and ready for Summer! 

We found some fantastic British designers covering all different areas from furniture to food and make up to accessories. Its well worth a visit when it comes around again, but first and foremost, we wanted to release a few posts over the coming weeks from some of the exhibitors we felt stood out at the show. 

First up is Nicole Phillips England. 

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Nicole Phillips England is a new British-­‐based textile design company that is just launching their first range of textiles for the home.

rhubarb-and-custard-tea-towelDesigned and created by artist, Nicole Phillips, the unique, beautiful and slightly quirky range of home furnishings and accessories have been manufactured here in the UK. The result is a distinctive collection that appeals to both town and country.

The range highlights Nicole’s hand-­‐painted watercolour designs printed on quality fabrics, all of which are offset with a trademark twist of humour – very British!

Taking inspiration from the natural world, Nicole’s artwork features quirky coastal characters, culinary delights and classic botanical details that are transferred onto carefully selected fabrics to create a product range that include tea towels, aprons, hob covers, oven gloves, napkins and cushions. The lovely fabric designs will also be available to buy by the metre.

nicole_phillips-7083All products are available in various colours and offers a refreshing new take on the country chic trend, and its something very original that will appeal to a lot of people, so certainly gets the thumbs up from us!

Products start from £12 for tea towels and all pieces are available to buy online here where you can also find more information about the company and the Nicole Phillips England blog.

Definitely worth checking out if you fancy sprucing up some of your homeware, and of course supporting a brilliant British Brand!

Happy Homeware Shopping!