Fancy a piece of this pie? Its all for a VERY good cause! @pieminister #popup #charity

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Have you ever tasted Pieminister’s legendary range of pies? Served with delicious buttery mash, peas and gravy? Ooh well you’re missing out, but not for long! If you pop to Camden up until the 17th November, you can try these amazing treats and give a little back in the meantime!

Located opposite London’s famous Stables Market in Camden, the fully licensed Cattle Market (21-22 Chalk Farm Road, London, NW1 8AG) is open from 10am to 11pm. The Pieminister Pop Up Pie Shop  – The Cattle Market – will be kick starting 30 farms in Africa (with your help) and get them to their fund raising target. To do this the amazing team will be giving pies for free, in return for donations to the Cattle Drive fund! Simples! Screen Shot 2013-10-29 at 10.51.03

Its not just all about food though…a well-stocked bar will be serving up some great pie accompaniments including West Country ciders and craft beers from Camden Town Brewery and the Bristol Beer Factory, as well as Bristol’s own 6 O’clock Gin.

Tell me more about the charity work…

Every penny raised from food sales will go directly into the Cattle Drive fund for African development charity Send a Cow.   Over the next year, Pieminister’s £40,000 fundraising target will fund the construction and stocking of 30 farms so that around 224 people in Uganda, Ethiopia, Kenya, Rwanda, Burundi, Zambia and Lesotho will be trained to become farmers, leaving poverty and hunger behind for good.

Based in Bath, Send a Cow has been working in Africa for 25 years and in that time transformed over a million lives.

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What? There’s more?! 

The Cattle Market is just one element of Pieminister’s Cattle Drive:

  • Pieminister will donate 10p from every pie sold through retailers including Waitrose, Sainsbury’s, Ocado, Budgens and Wholefoods towards its Cattle Drive.  Pie fans will be rewarded with a decorative coloured felt cow with every pie they buy.
  • A series of one-off Cattle Drive nights will be held at selected Pieminister restaurants nationwide, where customers can enjoy a pie feast for free in return for donations.
  • Pieminister’s retro pie-scream van will embark on a week-long Cattle Drive from Send a Cow’s HQ in Bath to the pop-up pie shop in Camden, giving away free pies en route, in return for donations.
  • Participating pubs with a Pieminister pie menu can contribute towards the Cattle Drive’s fundraising target by featuring Pieminister’s ‘Prize Cow Draw’. For a small donation, pub-goers can enter the draw to win a year’s supply of Pieminister pies.
  • Entrants will also be invited to draw a ‘Prize Cow’ for more chances to win exciting prizes.  The best or funniest cows will be displayed on Pieminister’s Facebook page, so fans vote for their favourite ‘Prize Cows’.    This competition will also run at Pieminister restaurants.
  • Businesses across the UK can also get involved by participating in Pieminister’s ‘Cattle Auction’, to bid for pies; Pieminister will provide the pies for free so staff can bid for their favourites and raise money.  A prize will be awarded to the office which raises the most amount of money for the Cattle Drive.

Find out more and get involved visit www.pieminister.co.uk/cattledrive.  And follow the herd on twitter or facebook or become a V.I.Pie.

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Rural Africa populates London’s health and beauty counters @adunaworld #health #superfruit

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At last weeks Spirit of Summer event at Olympia, Snoochie Boochies were intrigued by one particularly colourful stall. Bringing a little bit of Africa to London was the Aduna team. Armed with smiles on their faces and a cheerful want to help and educate, they were here to promote the African ‘super fruit’ Baobab.

This innocent pod like powdery fruit has risen from relative obscurity to become the best selling supplement across top London health food stores. The Baobab is a raw wholefood with supposedly one of the highest antioxidant capacities of any fruit in the world! Pretty impressive huh?

But what does that all mean? 

Screen Shot 2013-05-21 at 12.16.10Well, for centuries the women of Africa have turned to the baobab tree as a source of natural wellbeing, benefiting skin, hair and general health. Baobab is an excellent source of vitamin C, calcium, potassium, thiamin and a good source of vitamin B6. These nutrients help support energy, metabolism, the immune system, and promotes the skins good health. Its also almost fifty percent fibre, and contains over twice the antioxidants per gram of goji berries and more than blueberries and pomegranates combined!

 

So what does it look like? 

Screen Shot 2013-05-21 at 12.15.50Baobab dries naturally on its tree branch, it’s harvested, then the seeds get removed and sieved into a powder which is what we end up purchasing. When we buy the product here in the UK, its available as a loose powder which is ideal for adding to smoothies or juices, or using as an alternative to sugar for sweetening yogurt, muesli or cereal; and if you’re on the go, there are also capsules available to make it as easy as possible to get this natural goodness!

Where can I get some?! 

Aduna’s Baobab Fruit Pulp Power is available in the following stores: Planet Organic, Wholefoods Market, John Bell & Croyden, As Nature Intended, The NutriCentre and Revital Stores. You can also purchase the products online here.

How much does it cost? 

-Aduna Baobab Fruit Pulp Powder 170g (loose) RRP from £17.99

-Aduna Baobab Fruit Pult Powder 30 x 4.5g stick packs RRP from £24.99

-Aduna Fruit Pulp Capsules 90 x 500mg RRP from £22.99

So there you go, it looks like its time to get healthy with a little bit of help from our African friends! If you’ve tried this product, leave us a comment on how you found it we’d love to know!!

Happy Health Shopping!